Bits & Bytes

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  • Turning the Century : A Bits and Bytes Reader for ... thumbnail

    Textbooks — Pearson (2000), Paperback Brand Pearson Shipping Availability US, Ground In Stock YMore…

  • Bits and Bytes for September 17, 2004

    ClickZ — Amazon.com is pushing its new A9.com search engine through a viral promotion involving its e-commerce Web site and reportedly involving email. Visitors to A9 who subsequently turn up on Amazon.com see a special version of the Amazon logo that has ...More…

  • Bits & Bytes for July 2, 2004

    ClickZ — Gawker Media publisher Nick Denton is reportedly preparing to launch new blogs focused on travel and video games. Denton's plan was initially reported by public relations exec Steve Rubel in his own blog, Micropersuasion. Rubel says the ...More…

  • Bits & Bytes for June 7, 2004

    ClickZ — Anti-spam software company Brightmail and email infrastructure company IronPort Systems are now marketing their combined offering to small- and medium-sized businesses (SMBs) and ISPs, expanding beyond their established enterprise customer ...More…

  • Bits and Bytes for June 4, 2004

    ClickZ — Adware firm WhenU has hired the Perseus Group investment bankers to "explore various possibilities to take its business to the next level," according to a company spokesperson. While the hiring of investment bankers often signals a company's ...More…

  • Bits and Bytes for Wednesday, May 26, 2004

    ClickZ — A new industry organization aimed at organizing and setting ethical standards for word of mouth marketing is taking shape. The Word of Mouth Marketing Association, or WOMMA, is the brainchild of Pete Blackshaw, chief marketing and customer ...More…

  • Bits & Bytes for June 2, 2004

    ClickZ — Building upon the infrastructure that drives its ESPN Motion ad-supported video content, Walt Disney Internet Group has launched FamilyFunTV. The new offering, aimed at parents, appears on FamilyFun.com, which is a companion to FamilyFun ...More…

  • Bits & Bytes for August 17, 2004

    ClickZ — America Online's Spanish language portal has partnered with Autobytel, a Bay Area firm providing auto marketing services, to launch a channel offering car search and comparison tools. Financial details of the pact weren't disclosed. Called ...More…

  • Bits and Bytes for September 20, 2004

    ClickZ — The Interactive Advertising Bureau (IAB) today published its final guidelines and best practices for the use of pop-up and pop-under advertisements. Key elements of the guidelines include a frequency cap limiting each visitor's exposure to no ...More…

  • Bits & Bytes for May 24, 2004

    ClickZ — Monster Worldwide has acquired social network and quiz provider Tickle Inc. in a cash and stock deal valued at over $90 million. Tickle, formerly Emode.com, will be run as a subsidiary. The company's founders and management team will remain ...More…

  • Bits and Bytes for April 30, 2004

    ClickZ — Online advertising and marketing firm ValueClick this week reported record first quarter results and raised its guidance for 2004. ValueClick's revenue for the quarter was $36.7 million, an 89 percent increase over revenue of $19.5 million for ...More…

  • Bits and Bytes for July 1, 2004

    ClickZ — Affinity Engines, a company that operates social networking sites for university alumni, has filed suit against Google, accusing the search player of re-using its proprietary code in the Orkut service. The suit accuses Google, Orkut.com and ...More…


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